Remarketing for escape rooms. Chase the 98% who left without booking.
Your first impression did not convert. Give them a second chance.
[ THE OPPORTUNITY ]
Most escape rooms ignore their hottest leads
Someone visits your site. They look at 3 different rooms. They check pricing. They click the booking button. Then they leave. Never to return.
That person was interested. They were 90% of the way to booking. But something stopped them. Maybe they got distracted. Maybe they wanted to compare options. Maybe they were not ready to commit.
Remarketing brings them back. We show them an ad with a 10% discount or a limited-time offer. 12% of them book within 7 days.
We manage remarketing campaigns for 80+ escape rooms. Our average cost per booking from remarketing is $18. Cold traffic costs $38. See our Google Ads service for the full strategy.
Of first-time visitors leave without booking
Average recovery rate with remarketing
Cost per booking (remarketing vs $38 cold)
Days average visitor takes to book
[ OUR CAMPAIGNS ]
Remarketing campaigns we run
What we target
- Display ads to people who viewed room pages
- YouTube ads to visitors who watched 30+ seconds
- Facebook/Instagram ads to site visitors (past 30 days)
- Google Search ads to past visitors searching again
- Email remarketing to abandoned booking carts
- SMS remarketing for high-intent visitors
What we avoid
- ✕No remarketing pixel installed (losing 98% of traffic)
- ✕Showing the same ad for 90 days (ad fatigue)
- ✕Targeting everyone who visited (waste on bounces)
- ✕No time-limited offer (no urgency to book)
- ✕Remarketing to people who already booked
- ✕Running remarketing without exclusion lists
Want to recover lost bookings? Book a free remarketing audit and we will show you how many people you are losing.
[ TACTICS ]
How we bring visitors back
Segmented Audiences
We do not remarket to everyone. We create separate audiences: room page viewers, booking page visitors, video watchers, blog readers. Each gets a different message.
Time-Limited Offers
Urgency drives bookings. We show visitors a 10% discount that expires in 48 hours. Or free photos. Or priority booking. Something that makes them act now, not later.
Dynamic Creative
If someone viewed your horror room, we show them an ad for that room. Not a generic ad. Not your homepage. The exact room they were interested in.
Exclusion Lists
We exclude people who already booked. People who spent less than 10 seconds on your site. People who visited your careers page. No budget waste.
[ READY TO START? ]
Ready to recover lost bookings?
Book a free audit and we will show you exactly how many visitors you are losing and how to bring them back.
Free audit. No credit card. Results in 7 days.